SentiCharts best brands on social media 2023

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Tracking 700+ brands
Analysing 150,000,000 mentions
Across 12 categories

SentiCharts lists the top 100 brands on social media. The brands are ranked using our proprietary Social Index metric — a calculation of brand mentions online, with their emotional sentiment factored in. The listing is refreshed every 24 hours.

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Position	Brand	Change	Social index	Mentions	BHI
01	TikTok		385 180	821 127	0.48
02	Tesla		199 126	413 125	0.69
03	Amazon		164 680	376 545	0.57
04	eBay		93 300	193 370	0.60
05	Google		80 025	235 922	0.34
06	YouTube		71 868	187 411	0.35
07	Instagram		65 634	167 804	0.37
08	BMW		61 687	126 942	0.67
09	Facebook		47 989	135 030	0.32
10	Audi		45 740	95 177	0.61
11	ETSY		45 661	91 226	0.76
12	Apple		41 047	104 017	0.46
13	Mercedes Benz		35 864	74 547	0.60
14	Ferrari		35 391	75 772	0.42
15	Toyota		34 702	77 783	0.54
16	Sephora		33 603	67 328	0.75
17	Walmart		30 595	98 487	0.31
18	Porsche		28 649	61 517	0.49
19	Honda		27 429	59 808	0.55
20	Xbox		27 284	90 645	0.29
21	Volkswagen		25 336	51 837	0.67
22	Ford		24 437	53 751	0.55
23	Hyundai		24 162	51 360	0.63
24	PlayStation		23 208	63 624	0.36
25	Kindle		20 909	43 415	0.63
26	PayPal	+1	19 526	49 392	0.46
27	Lincoln	-1	19 382	43 444	0.39
28	Shopee		19 015	37 277	0.82
29	Roblox		18 518	42 456	0.65
30	LinkedIn		18 214	46 558	0.36
31	Lamborghini		17 364	36 122	0.58
32	Reddit	+1	16 644	48 047	0.21
33	Nissan	-1	16 626	38 320	0.48
34	Wella		16 415	32 521	0.78
35	Nintendo		15 609	42 424	0.35
36	Samsung		15 357	32 669	0.69
37	Gucci		15 356	32 683	0.54
38	Olaplex		15 049	28 627	0.86
39	Coca-Cola		14 119	39 881	0.26
40	Cash App	+1	13 979	34 685	0.37
41	Yves Saint Laurent	-1	13 936	27 652	0.77
42	MAC Cosmetics		13 920	28 460	0.70
43	Tumblr		12 922	29 517	0.20
44	Nike		11 908	26 115	0.53
45	Yamaha		11 876	24 423	0.61
46	Suzuki		11 610	24 228	0.62
47	Kia		11 555	24 231	0.67
48	Chanel		11 354	22 593	0.77
49	Maybelline	+1	11 154	20 293	0.89
50	Pepsi	-1	11 145	27 480	0.42
51	SHEIN		10 323	26 731	0.49
52	Jeep		9 810	23 862	0.41
53	Avon		9 601	20 120	0.64
54	Switch		9 467	28 848	0.43
55	Land Rover		9 000	20 249	0.42
56	NVIDIA		8 520	22 381	0.41
57	Dodge		8 309	18 458	0.46
58	Square Enix		8 019	21 284	0.35
59	NYX Cosmetics		7 778	14 354	0.90
60	Nutella		7 555	14 991	0.77
61	Twitter		7 197	26 334	0.16
62	Adidas		7 155	15 201	0.61
63	Nikon		7 047	14 322	0.68
64	Rolex	+1	6 978	16 071	0.44
65	Volvo	-1	6 943	16 188	0.52
66	Bentley		6 762	15 140	0.42
67	Chevrolet	+1	6 627	13 952	0.63
68	Snickers	-1	6 622	14 383	0.49
69	Tesco		6 389	68 960	0.13
70	Subaru	+1	6 236	14 278	0.51
71	Revolut	-1	6 162	14 703	0.36
72	Anastasia Beverly Hills		6 053	11 746	0.84
73	AliExpress		5 937	14 376	0.56
74	Dior		5 812	11 493	0.78
75	Kerastase		5 713	10 233	0.92
76	HP		5 707	12 312	0.64
77	Fiat		5 681	15 035	0.30
78	VISA	+1	5 514	14 403	0.55
79	GameStop	+1	5 456	15 770	0.29
80	GitHub	-2	5 429	12 670	0.56
81	Jaguar		5 356	28 492	0.13
82	Sega		5 271	13 954	0.36
83	MasterCard		5 123	13 597	0.43
84	Venmo		5 027	12 988	0.35
85	Mazda	+1	4 988	12 091	0.50
86	ZARA	-1	4 944	10 674	0.54
87	Whole Foods		4 828	12 469	0.43
88	L'oreal Paris	+1	4 789	8 591	0.86
89	Flipkart	+3	4 779	31 047	0.38
90	Lancome		4 739	8 862	0.85
91	Alibaba		4 735	10 022	0.66
92	Western Union	+2	4 570	8 375	0.83
93	Intel		4 484	10 213	0.58
94	Red Bull	-6	4 390	9 574	0.45
95	JP Morgan		4 353	11 588	0.21
96	Mitsubishi		4 342	9 033	0.67
97	Capcom		4 310	12 652	0.27
98	Lexus		4 251	9 125	0.64
99	Kroger		4 194	13 609	0.28
100	Best Buy		4 173	15 101	0.41
01	Tesla		199 126	413 125	0.69
02	BMW		61 687	126 942	0.67
03	Audi		45 740	95 177	0.61
04	Mercedes Benz		35 864	74 547	0.60
05	Ferrari		35 391	75 772	0.42
06	Toyota		34 702	77 783	0.54
07	Porsche		28 649	61 517	0.49
08	Honda		27 429	59 808	0.55
09	Volkswagen		25 336	51 837	0.67
10	Ford		24 437	53 751	0.55
11	Hyundai		24 162	51 360	0.63
12	Lincoln		19 382	43 444	0.39
13	Lamborghini		17 364	36 122	0.58
14	Nissan		16 626	38 320	0.48
15	Yamaha		11 876	24 423	0.61
16	Suzuki		11 610	24 228	0.62
17	Kia		11 555	24 231	0.67
18	Jeep		9 810	23 862	0.41
19	Land Rover		9 000	20 249	0.42
20	Dodge		8 309	18 458	0.46
21	Volvo		6 943	16 188	0.52
22	Bentley		6 762	15 140	0.42
23	Chevrolet		6 627	13 952	0.63
24	Subaru		6 236	14 278	0.51
25	Fiat		5 681	15 035	0.30
26	Jaguar		5 356	28 492	0.13
27	Mazda		4 988	12 091	0.50
28	Mitsubishi		4 342	9 033	0.67
29	Lexus		4 251	9 125	0.64
30	Renault		3 651	8 877	0.42
01	Coca-Cola		14 119	39 881	0.26
02	Pepsi		11 145	27 480	0.42
03	Red Bull		4 390	9 574	0.45
04	Gatorade		3 976	9 172	0.48
05	Dr. Pepper		3 475	7 637	0.58
06	Fanta		3 252	7 553	0.43
07	Monster Energy Drink		2 755	7 129	0.37
08	Mountain Dew		2 586	6 120	0.40
09	Nescafe		1 932	4 076	0.68
10	Cappy		1 265	2 951	0.44
11	7up		1 241	2 790	0.54
12	Arizona		1 166	2 418	0.67
13	Lipton		698	1 422	0.72
14	Sprite		664	1 605	0.50
15	Tetley		588	1 275	0.59
16	Schweppes		529	1 145	0.58
17	Fiji Water		285	623	0.59
18	San Pellegrino		224	485	0.61
19	Nestea		188	430	0.58
20	Twinings		166	353	0.69
21	Smartwater		138	325	0.44
22	Dilmah	+1	135	249	0.91
23	Evian	+1	126	362	0.44
24	Orangina	-2	125	334	0.33
25	Volvic		57	144	0.48
26	Vita Coco		40	89	0.43
27	tchibo		26	73	0.54
28	Teekanne	+1	6	10	1.00
29	Vittel	-1	6	11	0.00
01	Apple		41 047	104 017	0.46
02	Kindle		20 909	43 415	0.63
03	Nintendo		15 609	42 424	0.35
04	Samsung		15 357	32 669	0.69
05	NVIDIA		8 520	22 381	0.41
06	Nikon		7 047	14 322	0.68
07	HP		5 707	12 312	0.64
08	Intel		4 484	10 213	0.58
09	Sony		4 130	11 730	0.43
10	Canon		4 044	8 294	0.66
11	Dolby	+1	4 027	9 299	0.54
12	Nokia	-1	4 022	10 097	0.44
13	Roku		3 482	9 235	0.42
14	Dell		3 455	7 526	0.61
15	Lenovo		3 384	7 770	0.60
16	Razer		2 730	6 371	0.59
17	Asus		2 525	5 868	0.57
18	Huawei		2 513	5 187	0.69
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