Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

1 631

4 010

0.39

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11/14 – 12/13

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Nov 14, 2025	520
Nov 15, 2025	644
Nov 16, 2025	217
Nov 17, 2025	167
Nov 18, 2025	241
Nov 19, 2025	209
Nov 20, 2025	281
Nov 21, 2025	182
Nov 22, 2025	109
Nov 23, 2025	131
Nov 24, 2025	164
Nov 25, 2025	70
Nov 26, 2025	104
Nov 27, 2025	87
Nov 28, 2025	85
Nov 29, 2025	76
Nov 30, 2025	72
Dec 1, 2025	74
Dec 2, 2025	142
Dec 3, 2025	151
Dec 4, 2025	116
Dec 5, 2025	75
Dec 6, 2025	76
Dec 7, 2025	40
Dec 8, 2025	135
Dec 9, 2025	224
Dec 10, 2025	81
Dec 11, 2025	141
Dec 12, 2025	126
Dec 13, 2025	3

11/14 – 12/13

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	202	5.04%
negative	317	7.91%
neutral	3491	87.06%
total	4010	100%

11/14 – 12/13

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	16	0.34%
Forums	124	2.61%
Websites	735	15.5%
Instagram	374	7.89%
Facebook	706	14.89%
Reviews	3	0.06%
Twitter	2263	47.71%
TikTok	522	11.01%

11/14 – 12/13

Doritos

Poor. The result is 0.39.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.39

11/14 – 12/13

Doritos

11/14 – 12/13

Doritos

~ 30 m Total

~ 124 k Positive

~ 253 k Negative

~ 725 k Webpages

~ 23 m Social Media

Sources breakdown

~ 132 k Blogs

~ 10 k Forums

~ 572 k Websites

~ 6 m Instagram

~ 10 m Facebook

– Video

~ 10 k Reviews

~ 7 m Twitter

~ 6 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	123912
Negative	253043
Total	30161702

Source	Reach
Webpages	724850
Social Media	23051056
Total	30161702

Source	Reach
Blogs	132228
Forums	10485
Websites	572137
Instagram	5932859
Facebook	9889885
Video	–
Reviews	10000
Twitter	7228312
TikTok	6384918

11/14 – 12/13

Doritos

~ 5 k Total

202 Positive

317 Negative

1%Up

12%Up

4%Down

Sources breakdown

16 Blogs

124 Forums

735 Websites

374 Instagram

706 Facebook

– Video

3 Reviews

~ 2 k Twitter

522 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.