Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

3 146

7 496

0.40

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06/23 – 07/22

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Jun 23, 2025	398
Jun 24, 2025	304
Jun 25, 2025	271
Jun 26, 2025	293
Jun 27, 2025	273
Jun 28, 2025	236
Jun 29, 2025	247
Jun 30, 2025	221
Jul 1, 2025	321
Jul 2, 2025	299
Jul 3, 2025	264
Jul 4, 2025	255
Jul 5, 2025	268
Jul 6, 2025	274
Jul 7, 2025	364
Jul 8, 2025	207
Jul 9, 2025	272
Jul 10, 2025	206
Jul 11, 2025	287
Jul 12, 2025	322
Jul 13, 2025	212
Jul 14, 2025	220
Jul 15, 2025	201
Jul 16, 2025	341
Jul 17, 2025	256
Jul 18, 2025	259
Jul 19, 2025	254
Jul 20, 2025	230
Jul 21, 2025	262
Jul 22, 2025	13

06/23 – 07/22

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	347	4.63%
negative	517	6.9%
neutral	6632	88.47%
total	7496	100%

06/23 – 07/22

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	13	0.17%
Forums	89	1.14%
Websites	341	4.36%
Instagram	358	4.57%
Facebook	274	3.5%
Video	5	0.06%
Reviews	7	0.09%
Twitter	5797	74.04%
TikTok	946	12.08%

06/23 – 07/22

Doritos

Mediocre. The result is 0.40.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.40

06/23 – 07/22

Doritos

06/23 – 07/22

Doritos

~ 27 m Total

~ 125 k Positive

~ 100 k Negative

~ 3 m Webpages

~ 20 m Social Media

Sources breakdown

~ 109 k Blogs

~ 7 k Forums

~ 3 m Websites

~ 1 m Instagram

~ 225 k Facebook

10 Video

~ 20 k Reviews

~ 18 m Twitter

~ 5 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	124882
Negative	99562
Total	27242915

Source	Reach
Webpages	2875632
Social Media	19506590
Total	27242915

Source	Reach
Blogs	108752
Forums	7316
Websites	2739564
Instagram	1420440
Facebook	225179
Video	10
Reviews	20000
Twitter	17860961
TikTok	4863939

06/23 – 07/22

Doritos

~ 8 k Total

347 Positive

517 Negative

29%Down

35%Down

Sources breakdown

13 Blogs

89 Forums

341 Websites

358 Instagram

274 Facebook

5 Video

7 Reviews

~ 6 k Twitter

946 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.