Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

3 724

8 934

0.40

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02/25 – 03/26

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Feb 25, 2025	297
Feb 26, 2025	243
Feb 27, 2025	386
Feb 28, 2025	362
Mar 1, 2025	274
Mar 2, 2025	240
Mar 3, 2025	597
Mar 4, 2025	395
Mar 5, 2025	312
Mar 6, 2025	395
Mar 7, 2025	347
Mar 8, 2025	267
Mar 9, 2025	272
Mar 10, 2025	311
Mar 11, 2025	570
Mar 12, 2025	642
Mar 13, 2025	335
Mar 14, 2025	291
Mar 15, 2025	254
Mar 16, 2025	246
Mar 17, 2025	274
Mar 18, 2025	324
Mar 19, 2025	240
Mar 20, 2025	242
Mar 21, 2025	269
Mar 22, 2025	265
Mar 23, 2025	285
Mar 24, 2025	292
Mar 25, 2025	194
Mar 26, 2025	29

02/25 – 03/26

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	424	4.75%
negative	637	7.13%
neutral	7873	88.12%
total	8934	100%

02/25 – 03/26

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	30	0.32%
Forums	112	1.19%
Websites	506	5.35%
Instagram	952	10.07%
Facebook	729	7.71%
Video	7	0.07%
Reviews	4	0.04%
Twitter	6430	68.04%
TikTok	680	7.2%

02/25 – 03/26

Doritos

Mediocre. The result is 0.40.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.40

02/25 – 03/26

Doritos

02/25 – 03/26

Doritos

~ 98 m Total

~ 772 k Positive

~ 2 m Negative

~ 1 m Webpages

~ 93 m Social Media

Sources breakdown

~ 395 k Blogs

~ 9 k Forums

~ 767 k Websites

~ 4 m Instagram

~ 1 m Facebook

10 Video

~ 6 k Reviews

~ 88 m Twitter

~ 4 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	772094
Negative	2276227
Total	97923959

Source	Reach
Webpages	1178057
Social Media	93049241
Total	97923959

Source	Reach
Blogs	395290
Forums	9349
Websites	767418
Instagram	4017395
Facebook	1222320
Video	10
Reviews	6000
Twitter	87809516
TikTok	3696900

02/25 – 03/26

Doritos

~ 9 k Total

424 Positive

637 Negative

34%Down

22%Down

52%Down

Sources breakdown

30 Blogs

112 Forums

506 Websites

952 Instagram

729 Facebook

7 Video

4 Reviews

~ 6 k Twitter

680 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.