Doritos social media metrics - SentiCharts by SentiOne

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Doritos

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#96

Food

4 408

11 140

0.34

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01/23 – 02/21

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Jan 23, 2025	260
Jan 24, 2025	301
Jan 25, 2025	238
Jan 26, 2025	280
Jan 27, 2025	232
Jan 28, 2025	299
Jan 29, 2025	374
Jan 30, 2025	256
Jan 31, 2025	246
Feb 1, 2025	199
Feb 2, 2025	287
Feb 3, 2025	270
Feb 4, 2025	282
Feb 5, 2025	435
Feb 6, 2025	413
Feb 7, 2025	426
Feb 8, 2025	411
Feb 9, 2025	1103
Feb 10, 2025	2448
Feb 11, 2025	334
Feb 12, 2025	322
Feb 13, 2025	282
Feb 14, 2025	289
Feb 15, 2025	290
Feb 16, 2025	266
Feb 17, 2025	300
Feb 18, 2025	365
Feb 19, 2025	455
Feb 20, 2025	449
Feb 21, 2025	14

01/23 – 02/21

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	489	4.39%
negative	938	8.42%
neutral	9713	87.19%
total	11140	100%

01/23 – 02/21

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	36	0.3%
Forums	103	0.85%
Websites	975	8.04%
Instagram	559	4.61%
Facebook	620	5.11%
Video	7	0.06%
Reviews	9	0.07%
Twitter	9058	74.7%
TikTok	759	6.26%

01/23 – 02/21

Doritos

Poor. The result is 0.34.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.34

01/23 – 02/21

Doritos

01/23 – 02/21

Doritos

~ 150 m Total

~ 2 m Positive

~ 18 m Negative

~ 3 m Webpages

~ 143 m Social Media

Sources breakdown

~ 433 k Blogs

~ 9 k Forums

~ 3 m Websites

~ 2 m Instagram

~ 474 k Facebook

10 Video

~ 20 k Reviews

~ 141 m Twitter

~ 5 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	1615415
Negative	17945897
Total	150220710

Source	Reach
Webpages	2977199
Social Media	142642967
Total	150220710

Source	Reach
Blogs	433250
Forums	8873
Websites	2515076
Instagram	1667833
Facebook	474463
Video	10
Reviews	20000
Twitter	140500661
TikTok	4596922

01/23 – 02/21

Doritos

~ 12 k Total

489 Positive

938 Negative

62%Up

39%Up

89%Up

Sources breakdown

36 Blogs

103 Forums

975 Websites

559 Instagram

620 Facebook

7 Video

9 Reviews

~ 9 k Twitter

759 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.