Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

1 924

4 913

0.34

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10/25 – 11/23

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Oct 25, 2025	160
Oct 26, 2025	264
Oct 27, 2025	211
Oct 28, 2025	205
Oct 29, 2025	198
Oct 30, 2025	149
Oct 31, 2025	182
Nov 1, 2025	149
Nov 2, 2025	116
Nov 3, 2025	167
Nov 4, 2025	100
Nov 5, 2025	126
Nov 6, 2025	127
Nov 7, 2025	126
Nov 8, 2025	134
Nov 9, 2025	77
Nov 10, 2025	148
Nov 11, 2025	144
Nov 12, 2025	115
Nov 13, 2025	306
Nov 14, 2025	579
Nov 15, 2025	643
Nov 16, 2025	207
Nov 17, 2025	152
Nov 18, 2025	234
Nov 19, 2025	190
Nov 20, 2025	261
Nov 21, 2025	163
Nov 22, 2025	89
Nov 23, 2025	32

10/25 – 11/23

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	221	4.5%
negative	429	8.73%
neutral	4263	86.77%
total	4913	100%

10/25 – 11/23

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	22	0.38%
Forums	118	2.05%
Websites	838	14.56%
Instagram	415	7.21%
Facebook	1014	17.62%
Reviews	8	0.14%
Twitter	2861	49.72%
TikTok	478	8.31%

10/25 – 11/23

Doritos

Poor. The result is 0.34.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.34

10/25 – 11/23

Doritos

10/25 – 11/23

Doritos

~ 34 m Total

~ 133 k Positive

~ 371 k Negative

~ 2 m Webpages

~ 31 m Social Media

Sources breakdown

~ 195 k Blogs

~ 10 k Forums

~ 1 m Websites

~ 6 m Instagram

~ 10 m Facebook

– Video

~ 20 k Reviews

~ 14 m Twitter

~ 1 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	133069
Negative	371168
Total	33777342

Source	Reach
Webpages	1549445
Social Media	31067392
Total	33777342

Source	Reach
Blogs	195331
Forums	9923
Websites	1324191
Instagram	6269080
Facebook	10489882
Video	–
Reviews	20000
Twitter	14308430
TikTok	1155802

10/25 – 11/23

Doritos

~ 6 k Total

221 Positive

429 Negative

24%Up

31%Up

43%Up

Sources breakdown

22 Blogs

118 Forums

838 Websites

415 Instagram

~ 1 k Facebook

– Video

8 Reviews

~ 3 k Twitter

478 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.