Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

3 792

9 236

0.47

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10/22 – 11/20

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Oct 22, 2024	516
Oct 23, 2024	384
Oct 24, 2024	358
Oct 25, 2024	292
Oct 26, 2024	365
Oct 27, 2024	462
Oct 28, 2024	390
Oct 29, 2024	385
Oct 30, 2024	380
Oct 31, 2024	278
Nov 1, 2024	300
Nov 2, 2024	273
Nov 3, 2024	338
Nov 4, 2024	308
Nov 5, 2024	850
Nov 6, 2024	529
Nov 7, 2024	309
Nov 8, 2024	353
Nov 9, 2024	316
Nov 10, 2024	281
Nov 11, 2024	232
Nov 12, 2024	279
Nov 13, 2024	264
Nov 14, 2024	333
Nov 15, 2024	319
Nov 16, 2024	261
Nov 17, 2024	239
Nov 18, 2024	262
Nov 19, 2024	198
Nov 20, 2024	7

10/22 – 11/20

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	703	7.61%
negative	785	8.5%
neutral	7748	83.89%
total	9236	100%

10/22 – 11/20

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	26	0.26%
Forums	170	1.69%
Websites	836	8.31%
Instagram	225	2.24%
Facebook	479	4.76%
Video	6	0.06%
Reviews	15	0.15%
Twitter	7511	74.65%
TikTok	793	7.88%

10/22 – 11/20

Doritos

Mediocre. The result is 0.47.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.47

10/22 – 11/20

Doritos

10/22 – 11/20

Doritos

~ 48 m Total

~ 1 m Positive

~ 2 m Negative

~ 622 k Webpages

~ 44 m Social Media

Sources breakdown

~ 101 k Blogs

~ 16 k Forums

~ 457 k Websites

~ 3 m Instagram

~ 458 k Facebook

10 Video

~ 48 k Reviews

~ 41 m Twitter

~ 3 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	1464949
Negative	1679779
Total	47645819

Source	Reach
Webpages	622458
Social Media	44063743
Total	47645819

Source	Reach
Blogs	100692
Forums	16492
Websites	457478
Instagram	2564842
Facebook	457719
Video	10
Reviews	47796
Twitter	41041172
TikTok	2959617

10/22 – 11/20

Doritos

~ 10 k Total

703 Positive

785 Negative

17%Down

112%Down

48%Down

Sources breakdown

26 Blogs

170 Forums

836 Websites

225 Instagram

479 Facebook

6 Video

15 Reviews

~ 8 k Twitter

793 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.