Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

3 765

9 102

0.39

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05/03 – 06/01

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
May 3, 2025	226
May 4, 2025	285
May 5, 2025	354
May 6, 2025	454
May 7, 2025	305
May 8, 2025	299
May 9, 2025	310
May 10, 2025	312
May 11, 2025	311
May 12, 2025	354
May 13, 2025	416
May 14, 2025	326
May 15, 2025	282
May 16, 2025	266
May 17, 2025	284
May 18, 2025	327
May 19, 2025	388
May 20, 2025	284
May 21, 2025	288
May 22, 2025	390
May 23, 2025	357
May 24, 2025	296
May 25, 2025	315
May 26, 2025	281
May 27, 2025	532
May 28, 2025	384
May 29, 2025	425
May 30, 2025	402
May 31, 2025	318
Jun 1, 2025	32

05/03 – 06/01

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	435	4.78%
negative	669	7.35%
neutral	7998	87.87%
total	9102	100%

05/03 – 06/01

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	31	0.32%
Forums	73	0.74%
Websites	700	7.14%
Instagram	333	3.4%
Facebook	598	6.1%
Video	2	0.02%
Reviews	13	0.13%
Twitter	6287	64.13%
TikTok	1766	18.01%

05/03 – 06/01

Doritos

Poor. The result is 0.39.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.39

05/03 – 06/01

Doritos

05/03 – 06/01

Doritos

~ 37 m Total

~ 275 k Positive

~ 2 m Negative

~ 3 m Webpages

~ 15 m Social Media

Sources breakdown

~ 359 k Blogs

~ 6 k Forums

~ 2 m Websites

~ 959 k Instagram

~ 927 k Facebook

10 Video

~ 26 k Reviews

~ 13 m Twitter

~ 18 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	274906
Negative	2047026
Total	36627511

Source	Reach
Webpages	2811076
Social Media	15324511
Total	36627511

Source	Reach
Blogs	358761
Forums	5832
Websites	2420290
Instagram	958988
Facebook	926600
Video	10
Reviews	26193
Twitter	13438913
TikTok	18491930

05/03 – 06/01

Doritos

~ 10 k Total

435 Positive

669 Negative

4%Up

6%Up

4%Up

Sources breakdown

31 Blogs

73 Forums

700 Websites

333 Instagram

598 Facebook

2 Video

13 Reviews

~ 6 k Twitter

~ 2 k TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.