Doritos social media metrics - SentiCharts by SentiOne

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Doritos

Food

2 231

5 421

0.37

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09/08 – 10/07

Doritos

Shows the number of mentions a topic has received over time.

Date	Mentions
Sep 8, 2025	225
Sep 9, 2025	283
Sep 10, 2025	202
Sep 11, 2025	197
Sep 12, 2025	184
Sep 13, 2025	217
Sep 14, 2025	207
Sep 15, 2025	199
Sep 16, 2025	209
Sep 17, 2025	267
Sep 18, 2025	301
Sep 19, 2025	349
Sep 20, 2025	215
Sep 21, 2025	217
Sep 22, 2025	153
Sep 23, 2025	206
Sep 24, 2025	188
Sep 25, 2025	248
Sep 26, 2025	230
Sep 27, 2025	149
Sep 28, 2025	201
Sep 29, 2025	218
Sep 30, 2025	198
Oct 1, 2025	214
Oct 2, 2025	295
Oct 3, 2025	100
Oct 4, 2025	123
Oct 5, 2025	53
Oct 6, 2025	179
Oct 7, 2025	35

09/08 – 10/07

Doritos

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	237	4.37%
negative	399	7.36%
neutral	4785	88.27%
total	5421	100%

09/08 – 10/07

Doritos

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	23	0.38%
Forums	93	1.53%
Websites	637	10.51%
Instagram	285	4.7%
Facebook	245	4.04%
Video	1	0.02%
Reviews	7	0.12%
Twitter	4401	72.6%
TikTok	370	6.1%

09/08 – 10/07

Doritos

Poor. The result is 0.37.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.37

09/08 – 10/07

Doritos

09/08 – 10/07

Doritos

~ 13 m Total

~ 65 k Positive

~ 209 k Negative

~ 2 m Webpages

~ 10 m Social Media

Sources breakdown

~ 122 k Blogs

~ 10 k Forums

~ 2 m Websites

~ 567 k Instagram

~ 250 k Facebook

10 Video

~ 50 k Reviews

~ 9 m Twitter

~ 965 k TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	64993
Negative	209021
Total	12837476

Source	Reach
Webpages	1720318
Social Media	10147921
Total	12837476

Source	Reach
Blogs	121782
Forums	9797
Websites	1538739
Instagram	567406
Facebook	250475
Video	10
Reviews	50000
Twitter	9330030
TikTok	964809

09/08 – 10/07

Doritos

~ 6 k Total

237 Positive

399 Negative

3%Up

12%Down

1%Up

Sources breakdown

23 Blogs

93 Forums

637 Websites

285 Instagram

245 Facebook

1 Video

7 Reviews

~ 4 k Twitter

370 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.