Adidas social media metrics - SentiCharts by SentiOne

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#77

Fashion

3 476

7 607

0.55

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12/22 – 01/20

Adidas

Shows the number of mentions a topic has received over time.

Date	Mentions
Dec 22, 2025	248
Dec 23, 2025	340
Dec 24, 2025	265
Dec 25, 2025	269
Dec 26, 2025	282
Dec 27, 2025	295
Dec 28, 2025	217
Dec 29, 2025	359
Dec 30, 2025	350
Dec 31, 2025	340
Jan 1, 2026	343
Jan 2, 2026	353
Jan 3, 2026	306
Jan 4, 2026	334
Jan 5, 2026	331
Jan 6, 2026	344
Jan 7, 2026	328
Jan 8, 2026	434
Jan 9, 2026	423
Jan 10, 2026	286
Jan 11, 2026	316
Jan 12, 2026	333
Jan 13, 2026	377
Jan 14, 2026	288
Jan 15, 2026	383
Jan 16, 2026	347
Jan 17, 2026	356
Jan 18, 2026	268
Jan 19, 2026	309
Jan 20, 2026	17

12/22 – 01/20

Adidas

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	451	5.93%
negative	369	4.85%
neutral	6787	89.22%
total	7607	100%

12/22 – 01/20

Adidas

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	65	0.69%
Forums	202	2.14%
Websites	1794	19%
Instagram	1527	16.17%
Facebook	348	3.69%
Reviews	80	0.85%
Twitter	5106	54.08%
TikTok	319	3.38%

12/22 – 01/20

Adidas

Mediocre. The result is 0.55.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.55

12/22 – 01/20

Adidas

12/22 – 01/20

Adidas

~ 27 m Total

~ 860 k Positive

~ 74 k Negative

~ 3 m Webpages

~ 17 m Social Media

Sources breakdown

~ 221 k Blogs

~ 18 k Forums

~ 3 m Websites

~ 2 m Instagram

~ 2 m Facebook

– Video

~ 38 k Reviews

~ 13 m Twitter

~ 7 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	860014
Negative	73828
Total	26795428

Source	Reach
Webpages	2918052
Social Media	17097707
Total	26795428

Source	Reach
Blogs	220737
Forums	18069
Websites	2640870
Instagram	1645868
Facebook	2207169
Video	–
Reviews	38376
Twitter	13244670
TikTok	6779669

12/22 – 01/20

Adidas

~ 9 k Total

451 Positive

369 Negative

46%Down

97%Down

19%Up

Sources breakdown

65 Blogs

202 Forums

~ 2 k Websites

~ 2 k Instagram

348 Facebook

– Video

80 Reviews

~ 5 k Twitter

319 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.