Sephora social media metrics - SentiCharts by SentiOne

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Sephora

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#15

Retail

28 956

59 222

0.71

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12/22 – 01/20

Sephora

Shows the number of mentions a topic has received over time.

Date	Mentions
Dec 22, 2024	1916
Dec 23, 2024	2096
Dec 24, 2024	2177
Dec 25, 2024	2416
Dec 26, 2024	2863
Dec 27, 2024	2474
Dec 28, 2024	2029
Dec 29, 2024	2743
Dec 30, 2024	2806
Dec 31, 2024	2584
Jan 1, 2025	2250
Jan 2, 2025	2933
Jan 3, 2025	2750
Jan 4, 2025	2683
Jan 5, 2025	2367
Jan 6, 2025	2082
Jan 7, 2025	1773
Jan 8, 2025	1686
Jan 9, 2025	1797
Jan 10, 2025	1402
Jan 11, 2025	2075
Jan 12, 2025	1897
Jan 13, 2025	1589
Jan 14, 2025	1478
Jan 15, 2025	1663
Jan 16, 2025	1517
Jan 17, 2025	1281
Jan 18, 2025	1794
Jan 19, 2025	1300
Jan 20, 2025	122

12/22 – 01/20

Sephora

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	6192	10.46%
negative	2501	4.22%
neutral	50529	85.32%
total	59222	100%

12/22 – 01/20

Sephora

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	62	0.1%
Forums	446	0.74%
Websites	1255	2.07%
Instagram	19043	31.45%
Facebook	459	0.76%
Reviews	50	0.08%
Twitter	6975	11.52%
TikTok	32253	53.27%

12/22 – 01/20

Sephora

Good. The result is 0.71.
Keep up the good work! The opinions about your brand are quite nice.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.71

12/22 – 01/20

Sephora

12/22 – 01/20

Sephora

~ 124 m Total

~ 14 m Positive

~ 3 m Negative

~ 3 m Webpages

~ 84 m Social Media

Sources breakdown

~ 651 k Blogs

~ 31 k Forums

~ 2 m Websites

~ 20 m Instagram

~ 429 k Facebook

– Video

~ 90 k Reviews

~ 63 m Twitter

~ 37 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	14096852
Negative	2598679
Total	123996282

Source	Reach
Webpages	2817019
Social Media	84119693
Total	123996282

Source	Reach
Blogs	650862
Forums	31415
Websites	2044594
Instagram	20481503
Facebook	429040
Video	–
Reviews	90148
Twitter	63209150
TikTok	37059570

12/22 – 01/20

Sephora

~ 61 k Total

~ 6 k Positive

~ 3 k Negative

8%Down

17%Down

3%Down

Sources breakdown

62 Blogs

446 Forums

~ 1 k Websites

~ 19 k Instagram

459 Facebook

– Video

50 Reviews

~ 7 k Twitter

~ 32 k TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.