Sephora social media metrics - SentiCharts by SentiOne

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#14

Retail

39 202

76 372

0.79

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02/24 – 03/25

Sephora

Shows the number of mentions a topic has received over time.

Date	Mentions
Feb 24, 2025	1719
Feb 25, 2025	2334
Feb 26, 2025	2420
Feb 27, 2025	2828
Feb 28, 2025	2127
Mar 1, 2025	1982
Mar 2, 2025	2375
Mar 3, 2025	2236
Mar 4, 2025	2473
Mar 5, 2025	2229
Mar 6, 2025	2524
Mar 7, 2025	2397
Mar 8, 2025	2486
Mar 9, 2025	2471
Mar 10, 2025	3340
Mar 11, 2025	2727
Mar 12, 2025	2691
Mar 13, 2025	3273
Mar 14, 2025	2903
Mar 15, 2025	2907
Mar 16, 2025	2522
Mar 17, 2025	3306
Mar 18, 2025	3953
Mar 19, 2025	3009
Mar 20, 2025	2869
Mar 21, 2025	3506
Mar 22, 2025	2871
Mar 23, 2025	3132
Mar 24, 2025	2432
Mar 25, 2025	145

02/24 – 03/25

Sephora

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	9015	11.8%
negative	2328	3.05%
neutral	65029	85.15%
total	76372	100%

02/24 – 03/25

Sephora

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	69	0.09%
Forums	29	0.04%
Websites	1740	2.23%
Instagram	24611	31.48%
Facebook	152	0.19%
Reviews	37	0.05%
Twitter	4585	5.86%
TikTok	46964	60.07%

02/24 – 03/25

Sephora

Good. The result is 0.79.
Keep up the good work! The opinions about your brand are quite nice.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.79

02/24 – 03/25

Sephora

02/24 – 03/25

Sephora

~ 273 m Total

~ 17 m Positive

~ 4 m Negative

~ 6 m Webpages

~ 194 m Social Media

Sources breakdown

~ 464 k Blogs

~ 1 k Forums

~ 5 m Websites

~ 37 m Instagram

~ 132 k Facebook

– Video

~ 64 k Reviews

~ 156 m Twitter

~ 73 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	17235607
Negative	3530947
Total	272942049

Source	Reach
Webpages	5876384
Social Media	193802360
Total	272942049

Source	Reach
Blogs	464221
Forums	1498
Websites	5346643
Instagram	37248281
Facebook	132445
Video	–
Reviews	64022
Twitter	156421634
TikTok	73263305

02/24 – 03/25

Sephora

~ 78 k Total

~ 9 k Positive

~ 2 k Negative

13%Up

14%Up

4%Down

Sources breakdown

69 Blogs

29 Forums

~ 2 k Websites

~ 25 k Instagram

152 Facebook

– Video

37 Reviews

~ 5 k Twitter

~ 47 k TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.