SentiOne Blog

News

Game of Topics - why did we kill off one of our main characters?

by Katarzyna Kempa

For those of you who don’t know that Topic configuration was the first thing to do to start monitoring online media with SentiOne. And now the Topics are no more.

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Research

12 types of social listeners

by Rafał Miazga

The world is changing, and it's changing fast. To keep up-to-date - especially with your brand - you need to constantly monitor what happens all over the internet. What do you want to monitor and how do you want to use the insights? We have prepared a cheat sheet for you!

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Research

You don't have to be 007 to master the business intelligence!

by Katarzyna Kempa

When I heard the term business intelligence, please forgive me, the first thing that popped into my mind was ‘Oh, brilliant! So it’s a bit like MI6!’. Apparently, it’s more of a down to earth data analysis, charts, tables, and money. And maybe you don’t have to be as smug as 007 but still, you get all the nice gadgets. Let me be your Q for the day. As in show you the basics of becoming the officer of the not-so-secret business intelligence service.

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News

10 reasons for online listening [free download]

by Katarzyna Kempa

We are happy to report that exactly a week ago the first SentiOne’s live webinar in English took place. Did you miss it? No worries! In this post, you get the video recording plus something extra!

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News

I solemnly swear that I’m up to no good! 20 years of the Harry Potter phenomenon

by Katarzyna Kempa

I believe the Harry Potter phenomenon is more than just a series of books about a growing wizard. It’s even more than a book about bravery, friendship, and integrity. It’s more than a book about a mother’s love to her child. I think, with the technology developing so fast, we’d all use a little magic in our lives. And what Facebook did on Harry Potter’s 20th anniversary proves that perfectly!

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Research

How to analyze big data? 5 easy steps.

by Katarzyna Kempa

According to commonly quoted IDC report, by the year 2020, there will be 44 zettabytes of data generated all over the world. And it grows exponentially as the ability to manipulate data becomes more and more mobile. Not to use opportunities that come along, wouldn’t be wise when almost every CEO has the words big data written on their whiteboards with a permanent marker. The trick is to use it skillfully.

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Research

Natural language processing - what’s new and how to use it in business?

by Katarzyna Kempa

The way human mind acquires and processes natural language lies at the roots of the concept of cognitive machines. Is it possible that machines can also think? And, if so, what makes them different than us, humans? Are we supposed to be afraid that someday they will overpower us and conquer the planet? Where is the world of AI going?

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Research

Online peaks of Twin Peaks - social media buzz around the new season premiere

by Eszter Vida

25 years of silence. Before the online storm. The world premiere of the new season hit the world on May 22 and it instantly broke the internet, flooded social media, and lit up the Cooper-related online discussions. Lynch has come back and social media went nuts. But what did really happen? We've dug deep into the web to find all traces of online Cooperism. Here is what we've found.

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News

Cannes 2017 - film festival or long-drawn catwalk?

by Rafał Miazga

The 70th Cannes Film Festival has been going on for half a week now. We’ve been curious, how the internet found it. What types of online activities is this event surrounded by. Would you like to know the internet analysis of Cannes mentions?

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Research

The Weight Gainers and Their Friends – a Powderful Case Study

by Eszter Vida

Here comes the summer. Here comes the heat. Here come the “hottest” activities all around Europe as the festival and beach season is about to kick in. And here comes our social media analysis, because we wanted to listen and find the truth. How are people actually preparing their bodies and souls for the eyes of the world? Tricks for the trips and summer tips. A powderful case study, click it off!

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