Estee Lauder social media metrics - SentiCharts by SentiOne

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Estee Lauder

Health & beauty

#22

1 394

3 907

0.44

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12/24 – 01/22

Estee Lauder

Shows the number of mentions a topic has received over time.

Date	Mentions
Dec 24, 2025	100
Dec 25, 2025	69
Dec 26, 2025	107
Dec 27, 2025	83
Dec 28, 2025	106
Dec 29, 2025	127
Dec 30, 2025	121
Dec 31, 2025	90
Jan 1, 2026	93
Jan 2, 2026	86
Jan 3, 2026	108
Jan 4, 2026	97
Jan 5, 2026	121
Jan 6, 2026	109
Jan 7, 2026	132
Jan 8, 2026	159
Jan 9, 2026	126
Jan 10, 2026	151
Jan 11, 2026	116
Jan 12, 2026	130
Jan 13, 2026	128
Jan 14, 2026	100
Jan 15, 2026	175
Jan 16, 2026	165
Jan 17, 2026	162
Jan 18, 2026	546
Jan 19, 2026	227
Jan 20, 2026	247
Jan 21, 2026	232
Jan 22, 2026	7

12/24 – 01/22

Estee Lauder

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	392	10.03%
negative	504	12.9%
neutral	3011	77.07%
total	3907	100%

12/24 – 01/22

Estee Lauder

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	23	0.55%
Forums	80	1.9%
Websites	288	6.82%
Instagram	1113	26.37%
Facebook	502	11.9%
Reviews	17	0.4%
Twitter	1984	47.01%
TikTok	213	5.05%

12/24 – 01/22

Estee Lauder

Mediocre. The result is 0.44.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.44

12/24 – 01/22

Estee Lauder

12/24 – 01/22

Estee Lauder

~ 5 m Total

~ 211 k Positive

~ 872 k Negative

~ 1 m Webpages

~ 3 m Social Media

Sources breakdown

~ 677 k Blogs

~ 7 k Forums

~ 280 k Websites

~ 1 m Instagram

~ 328 k Facebook

– Video

~ 64 k Reviews

~ 2 m Twitter

~ 699 k TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	211318
Negative	872429
Total	5205587

Source	Reach
Webpages	1026834
Social Media	3479553
Total	5205587

Source	Reach
Blogs	676894
Forums	6778
Websites	279514
Instagram	1210284
Facebook	328442
Video	–
Reviews	63648
Twitter	1940827
TikTok	699200

12/24 – 01/22

Estee Lauder

~ 4 k Total

392 Positive

504 Negative

26%Down

107%Down

79%Up

Sources breakdown

23 Blogs

80 Forums

288 Websites

~ 1 k Instagram

502 Facebook

– Video

17 Reviews

~ 2 k Twitter

213 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.