Zalando social media metrics - SentiCharts by SentiOne

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Zalando

E-commerce

#24

Fashion

#85

192

469

0.49

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10/25 – 11/23

Zalando

Shows the number of mentions a topic has received over time.

Date	Mentions
Oct 25, 2025	14
Oct 26, 2025	17
Oct 27, 2025	24
Oct 28, 2025	27
Oct 29, 2025	39
Oct 30, 2025	33
Oct 31, 2025	34
Nov 1, 2025	9
Nov 2, 2025	14
Nov 3, 2025	20
Nov 4, 2025	20
Nov 5, 2025	27
Nov 6, 2025	105
Nov 7, 2025	48
Nov 8, 2025	29
Nov 9, 2025	19
Nov 10, 2025	38
Nov 11, 2025	24
Nov 12, 2025	11
Nov 13, 2025	38
Nov 14, 2025	25
Nov 15, 2025	19
Nov 16, 2025	24
Nov 17, 2025	32
Nov 18, 2025	22
Nov 19, 2025	19
Nov 20, 2025	20
Nov 21, 2025	16
Nov 22, 2025	7
Nov 23, 2025	0

10/25 – 11/23

Zalando

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	40	8.53%
negative	42	8.96%
neutral	387	82.52%
total	469	100%

10/25 – 11/23

Zalando

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	2	0.26%
Forums	5	0.65%
Websites	303	39.15%
Instagram	84	10.85%
Facebook	8	1.03%
Reviews	21	2.71%
Twitter	284	36.69%
TikTok	67	8.66%

10/25 – 11/23

Zalando

Mediocre. The result is 0.49.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.49

10/25 – 11/23

Zalando

10/25 – 11/23

Zalando

~ 4 m Total

~ 55 k Positive

~ 80 k Negative

~ 686 k Webpages

~ 513 k Social Media

Sources breakdown

~ 1 k Blogs

100 Forums

~ 588 k Websites

~ 420 k Instagram

~ 10 k Facebook

– Video

~ 97 k Reviews

~ 83 k Twitter

~ 3 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	55320
Negative	80397
Total	4431490

Source	Reach
Webpages	685667
Social Media	513420
Total	4431490

Source	Reach
Blogs	1000
Forums	100
Websites	587522
Instagram	419966
Facebook	10000
Video	–
Reviews	97045
Twitter	83454
TikTok	3231801

10/25 – 11/23

Zalando

774 Total

40 Positive

42 Negative

29%Up

21%Up

24%Up

Sources breakdown

2 Blogs

5 Forums

303 Websites

84 Instagram

8 Facebook

– Video

21 Reviews

284 Twitter

67 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.