Zalando social media metrics - SentiCharts by SentiOne

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Zalando

E-commerce

#24

157

525

0.26

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01/23 – 02/21

Zalando

Shows the number of mentions a topic has received over time.

Date	Mentions
Jan 23, 2025	31
Jan 24, 2025	17
Jan 25, 2025	20
Jan 26, 2025	13
Jan 27, 2025	43
Jan 28, 2025	23
Jan 29, 2025	31
Jan 30, 2025	52
Jan 31, 2025	42
Feb 1, 2025	16
Feb 2, 2025	13
Feb 3, 2025	26
Feb 4, 2025	28
Feb 5, 2025	94
Feb 6, 2025	35
Feb 7, 2025	17
Feb 8, 2025	5
Feb 9, 2025	21
Feb 10, 2025	16
Feb 11, 2025	84
Feb 12, 2025	35
Feb 13, 2025	135
Feb 14, 2025	19
Feb 15, 2025	14
Feb 16, 2025	13
Feb 17, 2025	38
Feb 18, 2025	42
Feb 19, 2025	39
Feb 20, 2025	19
Feb 21, 2025	1

01/23 – 02/21

Zalando

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	28	5.33%
negative	80	15.24%
neutral	417	79.43%
total	525	100%

01/23 – 02/21

Zalando

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	3	0.31%
Forums	2	0.2%
Websites	454	46.23%
Instagram	119	12.12%
Facebook	21	2.14%
Reviews	2	0.2%
Twitter	309	31.47%
TikTok	72	7.33%

01/23 – 02/21

Zalando

Poor. The result is 0.26.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.26

01/23 – 02/21

Zalando

01/23 – 02/21

Zalando

~ 6 m Total

~ 60 k Positive

~ 24 k Negative

~ 87 k Webpages

~ 1 m Social Media

Sources breakdown

700 Blogs

100 Forums

~ 81 k Websites

~ 445 k Instagram

~ 3 k Facebook

– Video

~ 6 k Reviews

~ 728 k Twitter

~ 4 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	60490
Negative	24224
Total	5547938

Source	Reach
Webpages	87341
Social Media	1175966
Total	5547938

Source	Reach
Blogs	700
Forums	100
Websites	80541
Instagram	445161
Facebook	2603
Video	–
Reviews	6000
Twitter	728202
TikTok	4284498

01/23 – 02/21

Zalando

982 Total

28 Positive

80 Negative

14%Up

25%Down

8%Up

Sources breakdown

3 Blogs

2 Forums

454 Websites

119 Instagram

21 Facebook

– Video

2 Reviews

309 Twitter

72 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.