ZARA social media metrics - SentiCharts by SentiOne

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ZARA

Fashion

#12

2 055

4 632

0.45

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12/08 – 01/06

ZARA

Shows the number of mentions a topic has received over time.

Date	Mentions
Dec 8, 2025	196
Dec 9, 2025	223
Dec 10, 2025	233
Dec 11, 2025	230
Dec 12, 2025	273
Dec 13, 2025	214
Dec 14, 2025	250
Dec 15, 2025	181
Dec 16, 2025	222
Dec 17, 2025	215
Dec 18, 2025	311
Dec 19, 2025	273
Dec 20, 2025	173
Dec 21, 2025	169
Dec 22, 2025	179
Dec 23, 2025	266
Dec 24, 2025	227
Dec 25, 2025	183
Dec 26, 2025	166
Dec 27, 2025	192
Dec 28, 2025	168
Dec 29, 2025	183
Dec 30, 2025	194
Dec 31, 2025	158
Jan 1, 2026	211
Jan 2, 2026	173
Jan 3, 2026	148
Jan 4, 2026	163
Jan 5, 2026	164
Jan 6, 2026	6

12/08 – 01/06

ZARA

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	197	4.25%
negative	240	5.18%
neutral	4195	90.57%
total	4632	100%

12/08 – 01/06

ZARA

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	58	0.98%
Forums	140	2.36%
Websites	1267	21.32%
Instagram	2021	34%
Facebook	165	2.78%
Reviews	6	0.1%
Twitter	1598	26.88%
TikTok	689	11.59%

12/08 – 01/06

ZARA

Mediocre. The result is 0.45.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.45

12/08 – 01/06

ZARA

12/08 – 01/06

ZARA

~ 21 m Total

~ 883 k Positive

~ 171 k Negative

~ 2 m Webpages

~ 6 m Social Media

Sources breakdown

~ 234 k Blogs

~ 12 k Forums

~ 1 m Websites

~ 4 m Instagram

~ 776 k Facebook

– Video

~ 30 k Reviews

~ 1 m Twitter

~ 14 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	883190
Negative	170992
Total	20971836

Source	Reach
Webpages	1582272
Social Media	5688778
Total	20971836

Source	Reach
Blogs	234403
Forums	12210
Websites	1305659
Instagram	3729744
Facebook	776019
Video	–
Reviews	30000
Twitter	1183015
TikTok	13699573

12/08 – 01/06

ZARA

~ 6 k Total

197 Positive

240 Negative

5%Down

6%Down

6%Up

Sources breakdown

58 Blogs

140 Forums

~ 1 k Websites

~ 2 k Instagram

165 Facebook

– Video

6 Reviews

~ 2 k Twitter

689 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.