ZARA social media metrics - SentiCharts by SentiOne

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ZARA

Fashion

#18

1 501

3 380

0.44

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01/22 – 02/20

ZARA

Shows the number of mentions a topic has received over time.

Date	Mentions
Jan 22, 2026	189
Jan 23, 2026	257
Jan 24, 2026	163
Jan 25, 2026	147
Jan 26, 2026	167
Jan 27, 2026	198
Jan 28, 2026	165
Jan 29, 2026	222
Jan 30, 2026	187
Jan 31, 2026	147
Feb 1, 2026	132
Feb 2, 2026	152
Feb 3, 2026	154
Feb 4, 2026	195
Feb 5, 2026	276
Feb 6, 2026	136
Feb 7, 2026	149
Feb 8, 2026	135
Feb 9, 2026	321
Feb 10, 2026	210
Feb 11, 2026	179
Feb 12, 2026	151
Feb 13, 2026	151
Feb 14, 2026	116
Feb 15, 2026	136
Feb 16, 2026	81
Feb 17, 2026	157
Feb 18, 2026	138
Feb 19, 2026	100
Feb 20, 2026	5

01/22 – 02/20

ZARA

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	131	3.88%
negative	170	5.03%
neutral	3079	91.09%
total	3380	100%

01/22 – 02/20

ZARA

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	44	0.9%
Forums	81	1.65%
Websites	1493	30.37%
Instagram	1434	29.17%
Facebook	173	3.52%
Video	1	0.02%
Reviews	6	0.12%
Twitter	1437	29.23%
TikTok	247	5.02%

01/22 – 02/20

ZARA

Mediocre. The result is 0.44.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.44

01/22 – 02/20

ZARA

01/22 – 02/20

ZARA

~ 21 m Total

~ 103 k Positive

~ 243 k Negative

~ 2 m Webpages

~ 14 m Social Media

Sources breakdown

~ 179 k Blogs

~ 6 k Forums

~ 2 m Websites

~ 3 m Instagram

~ 468 k Facebook

~ 20 k Video

~ 20 k Reviews

~ 11 m Twitter

~ 4 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	103218
Negative	242885
Total	20576943

Source	Reach
Webpages	2286151
Social Media	14166283
Total	20576943

Source	Reach
Blogs	178580
Forums	6190
Websites	2081381
Instagram	2529333
Facebook	468101
Video	20000
Reviews	20000
Twitter	11148849
TikTok	4127769

01/22 – 02/20

ZARA

~ 5 k Total

131 Positive

170 Negative

21%Down

30%Down

45%Down

Sources breakdown

44 Blogs

81 Forums

~ 1 k Websites

~ 1 k Instagram

173 Facebook

1 Video

6 Reviews

~ 1 k Twitter

247 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.