H&M social media metrics - SentiCharts by SentiOne

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H&M

Fashion

#17

4 109

8 051

0.77

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03/27 – 04/25

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Mar 27, 2024	441
Mar 28, 2024	461
Mar 29, 2024	401
Mar 30, 2024	302
Mar 31, 2024	299
Apr 1, 2024	327
Apr 2, 2024	318
Apr 3, 2024	358
Apr 4, 2024	476
Apr 5, 2024	396
Apr 6, 2024	333
Apr 7, 2024	376
Apr 8, 2024	368
Apr 9, 2024	393
Apr 10, 2024	360
Apr 11, 2024	496
Apr 12, 2024	374
Apr 13, 2024	332
Apr 14, 2024	356
Apr 15, 2024	355
Apr 16, 2024	321
Apr 17, 2024	321
Apr 18, 2024	445
Apr 19, 2024	341
Apr 20, 2024	270
Apr 21, 2024	306
Apr 22, 2024	384
Apr 23, 2024	323
Apr 24, 2024	306
Apr 25, 2024	28

03/27 – 04/25

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	1688	20.97%
negative	507	6.3%
neutral	5856	72.74%
total	8051	100%

03/27 – 04/25

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	77	0.73%
Forums	432	4.09%
Websites	2546	24.09%
Instagram	2572	24.34%
Facebook	329	3.11%
Video	3	0.03%
Reviews	18	0.17%
Twitter	4002	37.87%
TikTok	588	5.56%

03/27 – 04/25

H&M

Good. The result is 0.77.
Keep up the good work! The opinions about your brand are quite nice.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.77

03/27 – 04/25

H&M

03/27 – 04/25

H&M

~ 135 m Total

~ 17 m Positive

~ 1 m Negative

~ 9 m Webpages

~ 125 m Social Media

Sources breakdown

~ 181 k Blogs

~ 51 k Forums

~ 8 m Websites

~ 6 m Instagram

~ 297 k Facebook

9 Video

~ 148 k Reviews

~ 118 m Twitter

~ 2 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	16751393
Negative	1118741
Total	135001944

Source	Reach
Webpages	8837873
Social Media	124570377
Total	135001944

Source	Reach
Blogs	181481
Forums	51405
Websites	8457468
Instagram	5942711
Facebook	296774
Video	9
Reviews	147519
Twitter	118330883
TikTok	1593694

03/27 – 04/25

H&M

~ 11 k Total

~ 2 k Positive

507 Negative

11%Down

8%Down

16%Down

Sources breakdown

77 Blogs

432 Forums

~ 3 k Websites

~ 3 k Instagram

329 Facebook

3 Video

18 Reviews

~ 4 k Twitter

588 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.