H&M social media metrics - SentiCharts by SentiOne

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H&M

Fashion

#24

2 702

5 094

0.80

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06/27 – 07/26

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Jun 27, 2024	383
Jun 28, 2024	355
Jun 29, 2024	240
Jun 30, 2024	265
Jul 1, 2024	359
Jul 2, 2024	267
Jul 3, 2024	316
Jul 4, 2024	358
Jul 5, 2024	271
Jul 6, 2024	247
Jul 7, 2024	256
Jul 8, 2024	259
Jul 9, 2024	325
Jul 10, 2024	299
Jul 11, 2024	339
Jul 12, 2024	291
Jul 13, 2024	215
Jul 14, 2024	167
Jul 15, 2024	261
Jul 16, 2024	253
Jul 17, 2024	234
Jul 18, 2024	273
Jul 19, 2024	214
Jul 20, 2024	143
Jul 21, 2024	149
Jul 22, 2024	155
Jul 23, 2024	189
Jul 24, 2024	221
Jul 25, 2024	261
Jul 26, 2024	35

06/27 – 07/26

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	1221	23.97%
negative	304	5.97%
neutral	3569	70.06%
total	5094	100%

06/27 – 07/26

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	73	0.96%
Forums	386	5.08%
Websites	2509	33.01%
Instagram	1658	21.82%
Facebook	458	6.03%
Reviews	29	0.38%
Twitter	1999	26.3%
TikTok	488	6.42%

06/27 – 07/26

H&M

Very good! The result is 0.80.
Nice job. People online think very well of your brand!

Shows the ratio of positive to negative statements in a given time period.

BHI
0.80

06/27 – 07/26

H&M

06/27 – 07/26

H&M

~ 69 m Total

~ 6 m Positive

~ 587 k Negative

~ 6 m Webpages

~ 56 m Social Media

Sources breakdown

~ 75 k Blogs

~ 48 k Forums

~ 6 m Websites

~ 4 m Instagram

~ 440 k Facebook

– Video

~ 229 k Reviews

~ 51 m Twitter

~ 7 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	5958478
Negative	586760
Total	68949481

Source	Reach
Webpages	5893724
Social Media	55908352
Total	68949481

Source	Reach
Blogs	74846
Forums	47810
Websites	5541799
Instagram	4040322
Facebook	439552
Video	–
Reviews	229269
Twitter	51428478
TikTok	7147405

06/27 – 07/26

H&M

~ 8 k Total

~ 1 k Positive

304 Negative

20%Down

15%Down

27%Down

Sources breakdown

73 Blogs

386 Forums

~ 3 k Websites

~ 2 k Instagram

458 Facebook

– Video

29 Reviews

~ 2 k Twitter

488 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.