H&M social media metrics - SentiCharts by SentiOne

Back to SentiCharts

Next update in

H&M

Fashion

#23

1 871

4 442

0.39

This is a simplified view of SentiOne charts and graphs.

Would you like to see a more interactive version?

This is a simplified view of SentiOne charts and graphs.

Thanks for getting in touch!

08/05 – 09/03

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Aug 5, 2025	198
Aug 6, 2025	266
Aug 7, 2025	298
Aug 8, 2025	218
Aug 9, 2025	190
Aug 10, 2025	188
Aug 11, 2025	231
Aug 12, 2025	250
Aug 13, 2025	233
Aug 14, 2025	341
Aug 15, 2025	228
Aug 16, 2025	202
Aug 17, 2025	146
Aug 18, 2025	240
Aug 19, 2025	254
Aug 20, 2025	301
Aug 21, 2025	352
Aug 22, 2025	290
Aug 23, 2025	204
Aug 24, 2025	195
Aug 25, 2025	200
Aug 26, 2025	237
Aug 27, 2025	197
Aug 28, 2025	221
Aug 29, 2025	253
Aug 30, 2025	160
Aug 31, 2025	148
Sep 1, 2025	129
Sep 2, 2025	180
Sep 3, 2025	14

08/05 – 09/03

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	190	4.28%
negative	297	6.69%
neutral	3955	89.04%
total	4442	100%

08/05 – 09/03

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	43	0.66%
Forums	223	3.4%
Websites	2133	32.5%
Instagram	1096	16.7%
Facebook	162	2.47%
Video	3	0.05%
Reviews	21	0.32%
Twitter	2692	41.01%
TikTok	191	2.91%

08/05 – 09/03

H&M

Poor. The result is 0.39.
Review your brand strategy. Order an in-depth report to understand the opinions about your brand.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.39

08/05 – 09/03

H&M

08/05 – 09/03

H&M

~ 17 m Total

~ 1 m Positive

~ 735 k Negative

~ 6 m Webpages

~ 6 m Social Media

Sources breakdown

~ 38 k Blogs

~ 14 k Forums

~ 6 m Websites

~ 2 m Instagram

~ 116 k Facebook

10 Video

~ 140 k Reviews

~ 4 m Twitter

~ 5 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	1281690
Negative	735170
Total	17487878

Source	Reach
Webpages	6172276
Social Media	6415665
Total	17487878

Source	Reach
Blogs	37812
Forums	14406
Websites	5979924
Instagram	1975106
Facebook	115546
Video	10
Reviews	140134
Twitter	4325003
TikTok	4899940

08/05 – 09/03

H&M

~ 7 k Total

190 Positive

297 Negative

20%Down

4%Down

12%Down

Sources breakdown

43 Blogs

223 Forums

~ 2 k Websites

~ 1 k Instagram

162 Facebook

3 Video

21 Reviews

~ 3 k Twitter

191 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.