H&M social media metrics - SentiCharts by SentiOne

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H&M

Fashion

#11

4 871

10 769

0.40

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03/01 – 03/30

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Mar 1, 2025	366
Mar 2, 2025	291
Mar 3, 2025	421
Mar 4, 2025	413
Mar 5, 2025	442
Mar 6, 2025	553
Mar 7, 2025	476
Mar 8, 2025	340
Mar 9, 2025	297
Mar 10, 2025	462
Mar 11, 2025	508
Mar 12, 2025	518
Mar 13, 2025	546
Mar 14, 2025	358
Mar 15, 2025	322
Mar 16, 2025	392
Mar 17, 2025	620
Mar 18, 2025	533
Mar 19, 2025	457
Mar 20, 2025	643
Mar 21, 2025	627
Mar 22, 2025	533
Mar 23, 2025	515
Mar 24, 2025	647
Mar 25, 2025	588
Mar 26, 2025	593
Mar 27, 2025	744
Mar 28, 2025	593
Mar 29, 2025	469
Mar 30, 2025	30

03/01 – 03/30

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	287	2.67%
negative	438	4.07%
neutral	10044	93.27%
total	10769	100%

03/01 – 03/30

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	88	0.62%
Forums	441	3.08%
Websites	3517	24.6%
Instagram	1366	9.55%
Facebook	368	2.57%
Reviews	30	0.21%
Twitter	7735	54.1%
TikTok	752	5.26%

03/01 – 03/30

H&M

Mediocre. The result is 0.40.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.40

03/01 – 03/30

H&M

03/01 – 03/30

H&M

~ 187 m Total

~ 3 m Positive

~ 4 m Negative

~ 3 m Webpages

~ 166 m Social Media

Sources breakdown

~ 149 k Blogs

~ 34 k Forums

~ 3 m Websites

~ 7 m Instagram

~ 392 k Facebook

– Video

~ 129 k Reviews

~ 158 m Twitter

~ 17 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	2563141
Negative	4021738
Total	186719315

Source	Reach
Webpages	3351666
Social Media	166029892
Total	186719315

Source	Reach
Blogs	149367
Forums	33920
Websites	3039841
Instagram	7279588
Facebook	392147
Video	–
Reviews	128538
Twitter	158358157
TikTok	17337757

03/01 – 03/30

H&M

~ 14 k Total

287 Positive

438 Negative

12%Up

Sources breakdown

88 Blogs

441 Forums

~ 4 k Websites

~ 1 k Instagram

368 Facebook

– Video

30 Reviews

~ 8 k Twitter

752 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.