H&M social media metrics - SentiCharts by SentiOne

Back to SentiCharts

Next update in

H&M

Fashion

#28

1 374

3 207

0.44

This is a simplified view of SentiOne charts and graphs.

Would you like to see a more interactive version?

This is a simplified view of SentiOne charts and graphs.

Thanks for getting in touch!

10/14 – 11/12

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Oct 14, 2025	182
Oct 15, 2025	226
Oct 16, 2025	264
Oct 17, 2025	230
Oct 18, 2025	149
Oct 19, 2025	148
Oct 20, 2025	244
Oct 21, 2025	214
Oct 22, 2025	175
Oct 23, 2025	264
Oct 24, 2025	256
Oct 25, 2025	168
Oct 26, 2025	159
Oct 27, 2025	198
Oct 28, 2025	166
Oct 29, 2025	237
Oct 30, 2025	249
Oct 31, 2025	234
Nov 1, 2025	136
Nov 2, 2025	116
Nov 3, 2025	205
Nov 4, 2025	244
Nov 5, 2025	284
Nov 6, 2025	269
Nov 7, 2025	256
Nov 8, 2025	186
Nov 9, 2025	168
Nov 10, 2025	271
Nov 11, 2025	300
Nov 12, 2025	36

10/14 – 11/12

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	161	5.02%
negative	207	6.45%
neutral	2839	88.53%
total	3207	100%

10/14 – 11/12

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	122	1.96%
Forums	269	4.32%
Websites	2962	47.51%
Instagram	984	15.78%
Facebook	159	2.55%
Reviews	26	0.42%
Twitter	1498	24.03%
TikTok	214	3.43%

10/14 – 11/12

H&M

Mediocre. The result is 0.44.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.44

10/14 – 11/12

H&M

10/14 – 11/12

H&M

~ 25 m Total

~ 278 k Positive

~ 132 k Negative

~ 17 m Webpages

~ 5 m Social Media

Sources breakdown

~ 94 k Blogs

~ 18 k Forums

~ 17 m Websites

~ 3 m Instagram

~ 180 k Facebook

– Video

~ 107 k Reviews

~ 2 m Twitter

~ 3 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	277517
Negative	131693
Total	25121090

Source	Reach
Webpages	17138175
Social Media	4729124
Total	25121090

Source	Reach
Blogs	94091
Forums	18182
Websites	16918561
Instagram	2610379
Facebook	180288
Video	–
Reviews	107341
Twitter	1938457
TikTok	3253791

10/14 – 11/12

H&M

~ 6 k Total

161 Positive

207 Negative

21%Down

29%Down

Sources breakdown

122 Blogs

269 Forums

~ 3 k Websites

984 Instagram

159 Facebook

– Video

26 Reviews

~ 1 k Twitter

214 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.