H&M social media metrics - SentiCharts by SentiOne

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H&M

Fashion

#24

2 144

5 049

0.37

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07/07 – 08/05

H&M

Shows the number of mentions a topic has received over time.

Date	Mentions
Jul 7, 2025	248
Jul 8, 2025	336
Jul 9, 2025	276
Jul 10, 2025	297
Jul 11, 2025	316
Jul 12, 2025	219
Jul 13, 2025	235
Jul 14, 2025	269
Jul 15, 2025	366
Jul 16, 2025	288
Jul 17, 2025	305
Jul 18, 2025	238
Jul 19, 2025	270
Jul 20, 2025	163
Jul 21, 2025	245
Jul 22, 2025	275
Jul 23, 2025	249
Jul 24, 2025	348
Jul 25, 2025	272
Jul 26, 2025	182
Jul 27, 2025	187
Jul 28, 2025	251
Jul 29, 2025	287
Jul 30, 2025	246
Jul 31, 2025	315
Aug 1, 2025	239
Aug 2, 2025	193
Aug 3, 2025	177
Aug 4, 2025	241
Aug 5, 2025	35

07/07 – 08/05

H&M

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	181	3.58%
negative	314	6.22%
neutral	4554	90.2%
total	5049	100%

07/07 – 08/05

H&M

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	105	1.39%
Forums	281	3.71%
Websites	2482	32.8%
Instagram	1279	16.9%
Facebook	139	1.84%
Reviews	26	0.34%
Twitter	3054	40.35%
TikTok	202	2.67%

07/07 – 08/05

H&M

Poor. The result is 0.37.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.37

07/07 – 08/05

H&M

07/07 – 08/05

H&M

~ 19 m Total

~ 433 k Positive

~ 545 k Negative

~ 2 m Webpages

~ 16 m Social Media

Sources breakdown

~ 24 k Blogs

~ 20 k Forums

~ 2 m Websites

~ 8 m Instagram

~ 71 k Facebook

– Video

~ 181 k Reviews

~ 8 m Twitter

~ 269 k TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	432526
Negative	544710
Total	18527153

Source	Reach
Webpages	2350852
Social Media	15907581
Total	18527153

Source	Reach
Blogs	23600
Forums	19929
Websites	2126332
Instagram	7931486
Facebook	71348
Video	–
Reviews	180991
Twitter	7904747
TikTok	268720

07/07 – 08/05

H&M

~ 8 k Total

181 Positive

314 Negative

51%Down

27%Down

29%Down

Sources breakdown

105 Blogs

281 Forums

~ 2 k Websites

~ 1 k Instagram

139 Facebook

– Video

26 Reviews

~ 3 k Twitter

202 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.