ASOS social media metrics - SentiCharts by SentiOne

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ASOS

E-commerce

#15

Fashion

#27

1 962

4 404

0.46

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04/02 – 05/01

ASOS

Shows the number of mentions a topic has received over time.

Date	Mentions
Apr 2, 2025	55
Apr 3, 2025	122
Apr 4, 2025	169
Apr 5, 2025	171
Apr 6, 2025	224
Apr 7, 2025	161
Apr 8, 2025	132
Apr 9, 2025	226
Apr 10, 2025	137
Apr 11, 2025	161
Apr 12, 2025	132
Apr 13, 2025	165
Apr 14, 2025	194
Apr 15, 2025	176
Apr 16, 2025	286
Apr 17, 2025	268
Apr 18, 2025	219
Apr 19, 2025	142
Apr 20, 2025	254
Apr 21, 2025	144
Apr 22, 2025	125
Apr 23, 2025	143
Apr 24, 2025	358
Apr 25, 2025	333
Apr 26, 2025	241
Apr 27, 2025	57
Apr 28, 2025	116
Apr 29, 2025	217
Apr 30, 2025	247
May 1, 2025	26

04/02 – 05/01

ASOS

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	189	4.29%
negative	223	5.06%
neutral	3992	90.64%
total	4404	100%

04/02 – 05/01

ASOS

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	21	0.39%
Forums	57	1.06%
Websites	976	18.07%
Instagram	347	6.42%
Facebook	92	1.7%
Reviews	22	0.41%
Twitter	3808	70.51%
TikTok	78	1.44%

04/02 – 05/01

ASOS

Mediocre. The result is 0.46.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.46

04/02 – 05/01

ASOS

04/02 – 05/01

ASOS

~ 48 m Total

~ 5 m Positive

~ 253 k Negative

~ 717 k Webpages

~ 46 m Social Media

Sources breakdown

~ 4 k Blogs

~ 4 k Forums

~ 536 k Websites

~ 6 m Instagram

~ 72 k Facebook

– Video

~ 172 k Reviews

~ 41 m Twitter

~ 763 k TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	5182824
Negative	253165
Total	47864501

Source	Reach
Webpages	716666
Social Media	46384545
Total	47864501

Source	Reach
Blogs	4024
Forums	4426
Websites	536009
Instagram	5553961
Facebook	72127
Video	–
Reviews	172207
Twitter	40758457
TikTok	763290

04/02 – 05/01

ASOS

~ 5 k Total

189 Positive

223 Negative

39%Down

23%Down

41%Down

Sources breakdown

21 Blogs

57 Forums

976 Websites

347 Instagram

92 Facebook

– Video

22 Reviews

~ 4 k Twitter

78 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.