ASOS social media metrics - SentiCharts by SentiOne

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ASOS

E-commerce

#13

Fashion

#17

3 073

6 869

0.43

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03/01 – 03/30

ASOS

Shows the number of mentions a topic has received over time.

Date	Mentions
Mar 1, 2025	145
Mar 2, 2025	192
Mar 3, 2025	303
Mar 4, 2025	382
Mar 5, 2025	570
Mar 6, 2025	333
Mar 7, 2025	369
Mar 8, 2025	277
Mar 9, 2025	295
Mar 10, 2025	277
Mar 11, 2025	131
Mar 12, 2025	146
Mar 13, 2025	145
Mar 14, 2025	436
Mar 15, 2025	358
Mar 16, 2025	292
Mar 17, 2025	248
Mar 18, 2025	162
Mar 19, 2025	497
Mar 20, 2025	223
Mar 21, 2025	369
Mar 22, 2025	138
Mar 23, 2025	199
Mar 24, 2025	309
Mar 25, 2025	114
Mar 26, 2025	89
Mar 27, 2025	97
Mar 28, 2025	191
Mar 29, 2025	158
Mar 30, 2025	13

03/01 – 03/30

ASOS

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	248	3.61%
negative	324	4.72%
neutral	6297	91.67%
total	6869	100%

03/01 – 03/30

ASOS

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	15	0.2%
Forums	74	0.99%
Websites	574	7.7%
Instagram	326	4.37%
Facebook	60	0.8%
Reviews	14	0.19%
Twitter	6262	83.96%
TikTok	133	1.78%

03/01 – 03/30

ASOS

Mediocre. The result is 0.43.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.43

03/01 – 03/30

ASOS

03/01 – 03/30

ASOS

~ 69 m Total

~ 18 m Positive

~ 189 k Negative

~ 1 m Webpages

~ 66 m Social Media

Sources breakdown

~ 29 k Blogs

~ 7 k Forums

~ 1 m Websites

~ 557 k Instagram

~ 46 k Facebook

– Video

~ 123 k Reviews

~ 66 m Twitter

~ 2 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	17665636
Negative	189069
Total	69356944

Source	Reach
Webpages	1293110
Social Media	66193845
Total	69356944

Source	Reach
Blogs	29263
Forums	6715
Websites	1134454
Instagram	556905
Facebook	46061
Video	–
Reviews	122678
Twitter	65590879
TikTok	1869989

03/01 – 03/30

ASOS

~ 7 k Total

248 Positive

324 Negative

2%Up

53%Up

20%Up

Sources breakdown

15 Blogs

74 Forums

574 Websites

326 Instagram

60 Facebook

– Video

14 Reviews

~ 6 k Twitter

133 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.