ASOS social media metrics - SentiCharts by SentiOne

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ASOS

E-commerce

#14

Fashion

#42

842

1 826

0.48

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09/29 – 10/28

ASOS

Shows the number of mentions a topic has received over time.

Date	Mentions
Sep 29, 2025	32
Sep 30, 2025	182
Oct 1, 2025	120
Oct 2, 2025	62
Oct 3, 2025	47
Oct 4, 2025	21
Oct 5, 2025	38
Oct 6, 2025	49
Oct 7, 2025	61
Oct 8, 2025	118
Oct 9, 2025	136
Oct 10, 2025	59
Oct 11, 2025	18
Oct 12, 2025	88
Oct 13, 2025	52
Oct 14, 2025	35
Oct 15, 2025	100
Oct 16, 2025	66
Oct 17, 2025	65
Oct 18, 2025	96
Oct 19, 2025	42
Oct 20, 2025	143
Oct 21, 2025	47
Oct 22, 2025	70
Oct 23, 2025	146
Oct 24, 2025	34
Oct 25, 2025	69
Oct 26, 2025	118
Oct 27, 2025	70
Oct 28, 2025	38

09/29 – 10/28

ASOS

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	64	3.5%
negative	69	3.78%
neutral	1693	92.72%
total	1826	100%

09/29 – 10/28

ASOS

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	9	0.41%
Forums	51	2.3%
Websites	387	17.42%
Instagram	266	11.97%
Facebook	42	1.89%
Reviews	7	0.32%
Twitter	1383	62.24%
TikTok	77	3.47%

09/29 – 10/28

ASOS

Mediocre. The result is 0.48.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.48

09/29 – 10/28

ASOS

09/29 – 10/28

ASOS

~ 7 m Total

~ 70 k Positive

~ 64 k Negative

~ 4 m Webpages

~ 1 m Social Media

Sources breakdown

~ 10 k Blogs

~ 3 k Forums

~ 4 m Websites

~ 503 k Instagram

~ 144 k Facebook

– Video

~ 30 k Reviews

~ 417 k Twitter

~ 2 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	70302
Negative	64437
Total	7147515

Source	Reach
Webpages	3605006
Social Media	1064957
Total	7147515

Source	Reach
Blogs	10000
Forums	2974
Websites	3562032
Instagram	503188
Facebook	144406
Video	–
Reviews	30000
Twitter	417363
TikTok	2473388

09/29 – 10/28

ASOS

~ 2 k Total

64 Positive

69 Negative

46%Down

47%Down

190%Down

Sources breakdown

9 Blogs

51 Forums

387 Websites

266 Instagram

42 Facebook

– Video

7 Reviews

~ 1 k Twitter

77 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.