Skittles social media metrics - SentiCharts by SentiOne

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Skittles

Food

1 772

4 089

0.40

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09/29 – 10/28

Skittles

Shows the number of mentions a topic has received over time.

Date	Mentions
Sep 29, 2025	227
Sep 30, 2025	301
Oct 1, 2025	188
Oct 2, 2025	200
Oct 3, 2025	59
Oct 4, 2025	127
Oct 5, 2025	67
Oct 6, 2025	170
Oct 7, 2025	66
Oct 8, 2025	215
Oct 9, 2025	92
Oct 10, 2025	199
Oct 11, 2025	64
Oct 12, 2025	150
Oct 13, 2025	65
Oct 14, 2025	177
Oct 15, 2025	162
Oct 16, 2025	115
Oct 17, 2025	148
Oct 18, 2025	117
Oct 19, 2025	112
Oct 20, 2025	198
Oct 21, 2025	146
Oct 22, 2025	177
Oct 23, 2025	180
Oct 24, 2025	100
Oct 25, 2025	208
Oct 26, 2025	215
Oct 27, 2025	159
Oct 28, 2025	5

09/29 – 10/28

Skittles

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	154	3.77%
negative	233	5.7%
neutral	3702	90.54%
total	4089	100%

09/29 – 10/28

Skittles

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	16	0.36%
Forums	115	2.61%
Websites	321	7.28%
Instagram	1037	23.52%
Facebook	257	5.83%
Video	1	0.02%
Reviews	5	0.11%
Twitter	2583	58.58%
TikTok	74	1.68%

09/29 – 10/28

Skittles

Mediocre. The result is 0.40.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.40

09/29 – 10/28

Skittles

09/29 – 10/28

Skittles

~ 3 m Total

~ 45 k Positive

~ 73 k Negative

~ 615 k Webpages

~ 3 m Social Media

Sources breakdown

~ 37 k Blogs

~ 12 k Forums

~ 547 k Websites

~ 2 m Instagram

~ 196 k Facebook

10 Video

~ 20 k Reviews

~ 895 k Twitter

~ 32 k TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	45205
Negative	73193
Total	3494868

Source	Reach
Webpages	615430
Social Media	2848454
Total	3494868

Source	Reach
Blogs	36781
Forums	11943
Websites	546706
Instagram	1757301
Facebook	195875
Video	10
Reviews	20000
Twitter	895268
TikTok	32293

09/29 – 10/28

Skittles

~ 4 k Total

154 Positive

233 Negative

79%Down

64%Down

122%Down

Sources breakdown

16 Blogs

115 Forums

321 Websites

~ 1 k Instagram

257 Facebook

1 Video

5 Reviews

~ 3 k Twitter

74 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.