Skittles social media metrics - SentiCharts by SentiOne

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Skittles

Food

3 260

7 850

0.36

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05/02 – 05/31

Skittles

Shows the number of mentions a topic has received over time.

Date	Mentions
May 2, 2025	127
May 3, 2025	137
May 4, 2025	138
May 5, 2025	149
May 6, 2025	172
May 7, 2025	149
May 8, 2025	159
May 9, 2025	143
May 10, 2025	159
May 11, 2025	126
May 12, 2025	162
May 13, 2025	351
May 14, 2025	270
May 15, 2025	341
May 16, 2025	264
May 17, 2025	314
May 18, 2025	261
May 19, 2025	254
May 20, 2025	227
May 21, 2025	277
May 22, 2025	315
May 23, 2025	306
May 24, 2025	363
May 25, 2025	265
May 26, 2025	302
May 27, 2025	294
May 28, 2025	365
May 29, 2025	1150
May 30, 2025	629
May 31, 2025	15

05/02 – 05/31

Skittles

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	310	3.95%
negative	547	6.97%
neutral	6993	89.08%
total	7850	100%

05/02 – 05/31

Skittles

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	14	0.17%
Forums	92	1.12%
Websites	325	3.97%
Instagram	1158	14.15%
Facebook	337	4.12%
Video	2	0.02%
Reviews	47	0.57%
Twitter	5309	64.87%
TikTok	900	11%

05/02 – 05/31

Skittles

Poor. The result is 0.36.
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Shows the ratio of positive to negative statements in a given time period.

BHI
0.36

05/02 – 05/31

Skittles

05/02 – 05/31

Skittles

~ 33 m Total

~ 1 m Positive

~ 7 m Negative

~ 1 m Webpages

~ 16 m Social Media

Sources breakdown

~ 17 k Blogs

~ 9 k Forums

~ 1 m Websites

~ 7 m Instagram

~ 300 k Facebook

10 Video

~ 34 k Reviews

~ 9 m Twitter

~ 15 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	1257561
Negative	7447735
Total	32908331

Source	Reach
Webpages	1358371
Social Media	16225600
Total	32908331

Source	Reach
Blogs	16923
Forums	9208
Websites	1298710
Instagram	6599778
Facebook	299840
Video	10
Reviews	33530
Twitter	9325972
TikTok	15324367

05/02 – 05/31

Skittles

~ 8 k Total

310 Positive

547 Negative

3%Down

12%Down

36%Up

Sources breakdown

14 Blogs

92 Forums

325 Websites

~ 1 k Instagram

337 Facebook

2 Video

47 Reviews

~ 5 k Twitter

900 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.