Hellmann's social media metrics - SentiCharts by SentiOne

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Hellmann's

Food

#21

286

720

0.57

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01/14 – 02/12

Hellmann's

Shows the number of mentions a topic has received over time.

Date	Mentions
Jan 14, 2026	13
Jan 15, 2026	43
Jan 16, 2026	31
Jan 17, 2026	31
Jan 18, 2026	21
Jan 19, 2026	26
Jan 20, 2026	22
Jan 21, 2026	22
Jan 22, 2026	23
Jan 23, 2026	18
Jan 24, 2026	20
Jan 25, 2026	22
Jan 26, 2026	25
Jan 27, 2026	31
Jan 28, 2026	41
Jan 29, 2026	87
Jan 30, 2026	26
Jan 31, 2026	13
Feb 1, 2026	31
Feb 2, 2026	21
Feb 3, 2026	25
Feb 4, 2026	33
Feb 5, 2026	31
Feb 6, 2026	26
Feb 7, 2026	27
Feb 8, 2026	178
Feb 9, 2026	132
Feb 10, 2026	20
Feb 11, 2026	21
Feb 12, 2026	1

01/14 – 02/12

Hellmann's

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	118	16.39%
negative	89	12.36%
neutral	513	71.25%
total	720	100%

01/14 – 02/12

Hellmann's

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	3	0.28%
Forums	7	0.66%
Websites	341	32.14%
Instagram	44	4.15%
Facebook	34	3.2%
Twitter	502	47.31%
TikTok	130	12.25%

01/14 – 02/12

Hellmann's

Mediocre. The result is 0.57.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.57

01/14 – 02/12

Hellmann's

01/14 – 02/12

Hellmann's

~ 7 m Total

~ 101 k Positive

~ 170 k Negative

~ 390 k Webpages

~ 2 m Social Media

Sources breakdown

~ 1 k Blogs

300 Forums

~ 389 k Websites

~ 775 k Instagram

~ 148 k Facebook

– Video

– Reviews

~ 789 k Twitter

~ 5 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	100902
Negative	169796
Total	6759941

Source	Reach
Webpages	390168
Social Media	1712206
Total	6759941

Source	Reach
Blogs	1000
Forums	300
Websites	388868
Instagram	774772
Facebook	148324
Video	–
Reviews	–
Twitter	789110
TikTok	4657365

01/14 – 02/12

Hellmann's

~ 1 k Total

118 Positive

89 Negative

119%Up

82%Up

147%Up

Sources breakdown

3 Blogs

7 Forums

341 Websites

44 Instagram

34 Facebook

– Video

– Reviews

502 Twitter

130 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.