Hellmann's social media metrics - SentiCharts by SentiOne

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Hellmann's

Food

#21

287

713

0.58

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01/13 – 02/11

Hellmann's

Shows the number of mentions a topic has received over time.

Date	Mentions
Jan 13, 2026	23
Jan 14, 2026	16
Jan 15, 2026	43
Jan 16, 2026	31
Jan 17, 2026	31
Jan 18, 2026	21
Jan 19, 2026	26
Jan 20, 2026	22
Jan 21, 2026	22
Jan 22, 2026	23
Jan 23, 2026	18
Jan 24, 2026	20
Jan 25, 2026	22
Jan 26, 2026	25
Jan 27, 2026	31
Jan 28, 2026	41
Jan 29, 2026	87
Jan 30, 2026	26
Jan 31, 2026	13
Feb 1, 2026	31
Feb 2, 2026	21
Feb 3, 2026	25
Feb 4, 2026	32
Feb 5, 2026	31
Feb 6, 2026	26
Feb 7, 2026	27
Feb 8, 2026	177
Feb 9, 2026	131
Feb 10, 2026	19
Feb 11, 2026	3

01/13 – 02/11

Hellmann's

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	121	16.97%
negative	87	12.2%
neutral	505	70.83%
total	713	100%

01/13 – 02/11

Hellmann's

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	3	0.28%
Forums	7	0.66%
Websites	351	32.99%
Instagram	45	4.23%
Facebook	35	3.29%
Twitter	493	46.33%
TikTok	130	12.22%

01/13 – 02/11

Hellmann's

Mediocre. The result is 0.58.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.58

01/13 – 02/11

Hellmann's

01/13 – 02/11

Hellmann's

~ 7 m Total

~ 101 k Positive

~ 170 k Negative

~ 228 k Webpages

~ 2 m Social Media

Sources breakdown

~ 1 k Blogs

300 Forums

~ 227 k Websites

~ 774 k Instagram

~ 151 k Facebook

– Video

– Reviews

~ 790 k Twitter

~ 5 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	100963
Negative	169624
Total	6600815

Source	Reach
Webpages	228300
Social Media	1714770
Total	6600815

Source	Reach
Blogs	1000
Forums	300
Websites	227000
Instagram	773829
Facebook	150946
Video	–
Reviews	–
Twitter	789995
TikTok	4657543

01/13 – 02/11

Hellmann's

~ 1 k Total

121 Positive

87 Negative

129%Up

92%Up

142%Up

Sources breakdown

3 Blogs

7 Forums

351 Websites

45 Instagram

35 Facebook

– Video

– Reviews

493 Twitter

130 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.