Hellmann's social media metrics - SentiCharts by SentiOne

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Hellmann's

Food

#22

328

787

0.56

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05/02 – 05/31

Hellmann's

Shows the number of mentions a topic has received over time.

Date	Mentions
May 2, 2025	27
May 3, 2025	30
May 4, 2025	54
May 5, 2025	75
May 6, 2025	48
May 7, 2025	55
May 8, 2025	32
May 9, 2025	18
May 10, 2025	20
May 11, 2025	12
May 12, 2025	19
May 13, 2025	37
May 14, 2025	29
May 15, 2025	19
May 16, 2025	30
May 17, 2025	24
May 18, 2025	22
May 19, 2025	31
May 20, 2025	21
May 21, 2025	34
May 22, 2025	27
May 23, 2025	13
May 24, 2025	19
May 25, 2025	24
May 26, 2025	35
May 27, 2025	24
May 28, 2025	17
May 29, 2025	19
May 30, 2025	50
May 31, 2025	5

05/02 – 05/31

Hellmann's

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	94	11.94%
negative	75	9.53%
neutral	618	78.53%
total	787	100%

05/02 – 05/31

Hellmann's

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	2	0.23%
Forums	7	0.8%
Websites	87	10%
Instagram	37	4.25%
Facebook	102	11.72%
Video	1	0.11%
Twitter	549	63.1%
TikTok	85	9.77%

05/02 – 05/31

Hellmann's

Mediocre. The result is 0.56.
You can do better. Analyse your mentions and improve your brand perception.

Shows the ratio of positive to negative statements in a given time period.

BHI
0.56

05/02 – 05/31

Hellmann's

05/02 – 05/31

Hellmann's

~ 5 m Total

~ 29 k Positive

~ 1 m Negative

~ 88 k Webpages

~ 1 m Social Media

Sources breakdown

~ 6 k Blogs

300 Forums

~ 81 k Websites

~ 48 k Instagram

~ 38 k Facebook

10 Video

– Reviews

~ 1 m Twitter

~ 4 m TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	28951
Negative	1001968
Total	5292465

Source	Reach
Webpages	87527
Social Media	1253741
Total	5292465

Source	Reach
Blogs	6000
Forums	300
Websites	81227
Instagram	48276
Facebook	38070
Video	10
Reviews	–
Twitter	1167385
TikTok	3950922

05/02 – 05/31

Hellmann's

870 Total

94 Positive

75 Negative

8%Up

12%Up

Sources breakdown

2 Blogs

7 Forums

87 Websites

37 Instagram

102 Facebook

1 Video

– Reviews

549 Twitter

85 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.