Schwarzkopf social media metrics - SentiCharts by SentiOne

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Schwarzkopf

Health & beauty

#28

1 031

1 836

0.93

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09/29 – 10/28

Schwarzkopf

Shows the number of mentions a topic has received over time.

Date	Mentions
Sep 29, 2025	44
Sep 30, 2025	85
Oct 1, 2025	116
Oct 2, 2025	80
Oct 3, 2025	59
Oct 4, 2025	46
Oct 5, 2025	66
Oct 6, 2025	64
Oct 7, 2025	42
Oct 8, 2025	59
Oct 9, 2025	58
Oct 10, 2025	50
Oct 11, 2025	52
Oct 12, 2025	45
Oct 13, 2025	55
Oct 14, 2025	163
Oct 15, 2025	124
Oct 16, 2025	80
Oct 17, 2025	79
Oct 18, 2025	51
Oct 19, 2025	57
Oct 20, 2025	56
Oct 21, 2025	62
Oct 22, 2025	62
Oct 23, 2025	87
Oct 24, 2025	57
Oct 25, 2025	59
Oct 26, 2025	44
Oct 27, 2025	70
Oct 28, 2025	5

09/29 – 10/28

Schwarzkopf

Shows all of the mentions divided by sentiment: positive, neutral, negative.

Sentiment	Mentions	Percent
positive	294	16.01%
negative	23	1.25%
neutral	1519	82.73%
total	1836	100%

09/29 – 10/28

Schwarzkopf

Shows the ratio between source types for a given project. The source types are as follows: Facebook, Instagram, video, Twitter, blogs, websites, reviews, forums.

Source	Mentions	Percent
Blogs	3	0.15%
Forums	3	0.15%
Websites	140	7.08%
Instagram	1565	79.16%
Facebook	30	1.52%
Twitter	220	11.13%
TikTok	16	0.81%

09/29 – 10/28

Schwarzkopf

Excellent! The result is 0.93.
Well done! Your brand is loved on the internet!

Shows the ratio of positive to negative statements in a given time period.

BHI
0.93

09/29 – 10/28

Schwarzkopf

09/29 – 10/28

Schwarzkopf

~ 760 k Total

~ 45 k Positive

~ 4 k Negative

~ 330 k Webpages

~ 429 k Social Media

Sources breakdown

~ 5 k Blogs

200 Forums

~ 325 k Websites

~ 343 k Instagram

~ 15 k Facebook

– Video

– Reviews

~ 71 k Twitter

328 TikTok

Displays the reach of all results found within a given project, divided by sentiment and sources.

Sentiment	Reach
Positive	45013
Negative	3657
Total	759982

Source	Reach
Webpages	330432
Social Media	428783
Total	759982

Source	Reach
Blogs	5000
Forums	200
Websites	325232
Instagram	343465
Facebook	14619
Video	–
Reviews	–
Twitter	70699
TikTok	328

09/29 – 10/28

Schwarzkopf

~ 2 k Total

294 Positive

23 Negative

12%Up

1%Up

28%Up

Sources breakdown

3 Blogs

3 Forums

140 Websites

~ 2 k Instagram

30 Facebook

– Video

– Reviews

220 Twitter

16 TikTok

An overview of all of the results found for a given project. Aside from showing the total number of mentions, their sentiment, and their source share, it shows how the results have shifted compared to the previous period. Sentiment detection is based on the proprietary algorithm provided by SentiOne.